SEO + Digital Marketing.
Ranking well for competitive keywords requires a full-spectrum approach to online marketing. Search Engine Optimization (SEO) can be one of the most important parts of your online strategy: If you aren’t ranking high for keywords that potential customers/clients are using to find your services and offerings, you are missing huge opportunities. When done correctly, organic Search Engine Optimization will eliminate the need to pay for your online advertising by giving you natural search results.Major search engines like Google evaluate websites based on credibility and relevancy so that searchers find the best matches for their search.
We research the specific criteria that Google uses to evaluate websites and we make sure you show up on their radar. Better positioning on the search results translates to more customers for you.
On-page SEO is an important factor in SEO and a vital initial step in the SEO of any website. This works in parallel with Offsite SEO. Onsite SEO basically refers to the changes made directly to a webpage during its development phase to help it get indexed by search engines properly. Our on-page optimization includes:
• Title Tags Optimized
• Header Tags Optimized (H1, H2 etc)
• Meta Tags Optimized
• Robots.txt Installation
• Google XML Sitemaps Installation & Verification
We are experts in Local Search Optimization for Google, Yahoo and Bing. As a local business, it’s critical to get listed in the Maps area on each search engine.
When potential customers are looking for a home repair contractor (or Dentist, dry cleaner, attorney, restaurant, hair salon, etc.), they want a listing in their local zip code, community or city. Search engines now provide “smart results” —showing geographically relevant results. This means that the search engine will automatically show local results in your town. In some cases, it doesn’t automatically show the results. This will result in a ‘mini map’ appearing in the search results, that shows and lists business locations and contact information.
Social Media Marketing
Social Media Marketing is a great way to market your business. Facebook and Twitter allow you to connect with like-minded people in a community atmosphere.
Do you have new, relevant news regarding special promotions, discounts, etc? Social Media is a fantastic way to reach a large audience immediately. Let Maxim Edge manage your Social Media content and expand your business. At Maxim Edge we utilize your tweets and posts to maximize not only your exposure on social media websites, but we know how to utilize this information to move your website up in the rankings on all the Major Search Engines.on social media websites, but we know how to utilize this information to move your website up in the rankings on all the Major Search Engines.
This is a great way to get immediate exposure online. We have the tools, resources and knowledgeable staff that can manage your Pay Per Click campaign and keep you within your budget each month. While Pay Per Click tends to be more expensive than SEO, it’s a great tool to use while we work on your organic rankings.
Analytics & Reporting
We use the latest in analytics and reporting software so that you know exactly where your money is going. Every month you will receive detailed information on your campaign. For Example: You will know where you were ranked last month and now this month and so on. You will know how many people visited your website, how long they stayed on your site, which pages they visited, bounce rates and a whole lot more. Tweak here, change there and modify to give you the very best Return On Investment.